It’s officially 2021, and I don't know about you but I have never been quite so happy to say goodbye to a single year in my lifetime. I changed just about everything about the way that I live all the way down to how I run my business. Much of the change was pretty nerve-wracking, there were moments that I wondered if I could sustain the changes. So much change was in the air and it afforded me the luxury to make some good decisions. As a business, the months after July we realized up to 200% growth, it was all due to taking a different and more proactive approach to the business. We made a vow as a small team to make improvements to our business operation. We improved everything from our filing systems to the state of our inventory management system and accounting systems. We redefined our business practice methods including the speed with which we filled your orders. I personally studied. I learned a new way of marketing that has actually helped grow the business. It was all of this that made us a better and stronger business. I don't know if it weren't for a global pandemic that any of this would have worked out quite like this and as odd as it sounds, COVID-19 helped us grow.
One of the highlights of the year for me was launching our new line of USA handmade Hive Hex Candles. This candle burns for 95 hours and lasts a lifetime as the vessel is perfect for succulent gardening after the candle burns through. We have another new line of candles underway that we will be rolling in out by the end of Q1 and we can't wait to share a peak soon. In the meantime, we've put together some resolutions for you to consider as we stare a whole new blank canvas in the face!
Lessons from honeybees.
Since the beginning of time, bees live their entire lives as a superorganism in a purpose-driven life. They are born to do one job their entire life until they die. They don't get signing bonuses when they join the hive. If they don't perform, they die. Chances are good they don't know anything other than the role in life that they were born to live.
Can we take a moment to acknowledge how lucky we are to be alive and well living during this time in history? We can be anything we decide to be, provided we work hard. Let's take a minute and be grateful for good health, and for friends, family, and colleagues that we have to thank every day for our role in our own hive.
While we are on the subject of gratitude, did you know that Americans consume about 285 million pounds of honey per year? To make only one pound of this honey, bees must visit 2 million flowers, fly more than 55,000 miles, and involve more than 750 bees.
Let's thank bees for honey.
Get stung with a smile
Few people can actually say they enjoy being stung by a bee. However, bee sting venom may help reduce the pain of rheumatoid arthritis. It’s easy to overlook the positives in our lives and dwell on the stings that we get: the highs and lows are all part of life, and every experience will make us stronger.
Let's Bee Productive.
Honeybees fly at fifteen miles per hour. Compared to their body weight, that’s a miracle. Whatever it is you do, push the limit this year. Go beyond where you thought you could go.
In addition, the queen bee of the hive may produce enough daily eggs to equal her own body weight. Now, I’m not suggesting we all go and pop out this many children, but I do think that we can learn from the queen herself. Her commitment to her hive, her focus, and her drive.
Bees work tirelessly in their role for the hive to function properly. Because of this, the rearing of the family is one of the queen’s main roles. This year, while working, we should strive to work as hard as possible – as if a whole hive was depending on us.
Honeybees actually communicate via dancing and pheromones. Next time you have something important to share, try a new and unique way of sharing your thoughts. If you're creative enough, you may just get the attention that you are looking for. The bees utilize a specific groove officially known as “The Waggle Dance". Put on your favorite song, and figure out your next important steps this new year!
While we are all getting 2020 into focus, let's decide it's going to be the year to remember. If we decide to bee grateful, productive, fun-loving, and creative we’re sure to have an amazing year ahead!
Lastly, honey never spoils. NEVER. So, whenever you’re having a subpar day, go for the honey because it will always be there to brighten your mood.